Communicating with Impact

Course Group: 
Public Sector Management
Course Outline: 

Communication is an essential capability for policy makers and public managers whether it is writing documents for decision makers, presenting to colleagues or engaging with stakeholders. Effective public sector professionals must have the ability not only to develop ideas and solutions but also to communicate them clearly and persuasively. This course will introduce participants to the principles of communication that can be applied across a range of settings.

Participants will be equipped with the knowledge and skills necessary to effectively communicate with clarity and confidence. This includes the foundations of communication; essential skills such as presenting orally and writing effectively; and the role of narrative and storytelling. Case study analysis and practice-based tasks will be used to develop participants’ hands-on skills.

By the end of the end of the course, participants will be able to:

  • Plan, design and deliver effective verbal and written communication
  • Craft and present compelling content in the context of your work
  • Engage audiences using storytelling and narrative
  • Tailor communication to a range of audiences, purposes and outcomes.


Duration: Two days

Dates: 1 – 2 August 2018

Delivery Mode:  The workshop will use an interactive style of delivery which includes expert input, group discussion and personal reflection. Case studies and practice based tasks will be used alongside concepts that have practical application. Participants will need to read two short cases which will be distributed before the course.

Location: Crema Room | East Hotel | 69 Canberra Avenue, Kingston ACT

Standard Price: $1,690

What you will receive:  Morning tea, lunch, afternoon tea


WHO SHOULD ATTEND: The course is broad-based and is aimed at participants at all levels who are interested in developing their communication skills.



Day 1


9:00 - 9.30               

Welcome and overview

9.30 - 11.00              

What is communication?

11.30 -13.00            

Principles of communication

14.00 - 15.30            

Writing with impact

16.00 - 17.00

In class exercise

Day 2


9:00 - 9.30               

Welcome and recap

9.30 - 11.00              

Presenting with impact

11.30 -13.00            

Storytelling and narrative

14.00 – 16.00          

In class exercise

16.00 - 17.00

Reflections and close


Maria Katsonis

Maria Katsonis is a Public Policy Fellow at the University of Melbourne where she teaches public policy and management at a post graduate level including persuasion and influence.  She worked as a senior executive in the Victorian Public Service for over 20 years including the Department of Premier and Cabinet and the Victorian Public Sector Commission. She has prepared complex briefing papers for Ministers and Premiers; presented to national and international audiences on public policy; and has been the lead writer for several Victorian government strategies.

Maria has a Master of Public Administration from the Kennedy School of Government at Harvard University. She has written for The Age, The Guardian and The Mandarin. Maria also writes creative non-fiction and is the author of The Good Greek Girl published in Australia in 2015 and in the UK in 2016. She is an associate editor with the Australian Journal of Public Administration.